| Jason Clay
Vice President
Center for Conservation Innovation
World Wildlife Fund
jason.clay@wwfus.org
Dr. Jason Clay is Vice President for the Center for Conservation
Innovation at the World Wildlife Fund. Jason has spent more
than 20 years working with human rights and environmental
organizations. In the 1980s, he was one of the inventors of
green marketing and established a trading company that developed
markets for rainforest products with nearly 200 companies
in the US and Europe (including such products as Rainforest
Crunch with Ben & Jerry’s).
More recently, Jason has been engaged in detailed examinations
of the social and environmental impacts of commodity production.
In 1999, he created the Shrimp Aquaculture and the Environment
Consortium (WWF, World Bank, FAO and NACA), to identify and
analyze better management practices that address the environmental
and social impacts of shrimp aquaculture. Clay was founder
and editor of the award-winning Cultural Survival Quarterly,
the largest circulation anthropology and human rights publication
in the world. Jason studied anthropology and Latin American
studies at Harvard University, economics and geography at
the London School of Economics, and anthropology and international
agriculture at Cornell University where he received his Ph.D.
in 1979.
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